Websites shaped around how your business works.

Custom websites for businesses that take bookings, welcome guests, sell products or win quotes.

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The Leo Web Studio mark, built like a neon sign Three offset L shapes on a sheet of pattern paper: the back one drawn in marker, the middle one bent in glass, the front one lit. 300 mm 300 mm lit glass pattern

How a site gets built

One project, start to finish. Forge & Ember is a steakhouse we made up to show the process. The steps are the same for a clinic, a shop or a builder.

  1. Understand

    Start with what the customer needs to do.

    Before any visuals, we list the questions a visitor arrives with and the one action the site has to make easy. For a steakhouse: what’s on the menu, what does it feel like, and can I get a table on Friday?

  2. Structure

    Draw the path, not the decoration.

    The page gets sketched as a route: first impression, menu, a feel for the room, then booking. Every block earns its place by moving someone closer to the table.

  3. Design

    Bend the brand around the structure.

    Colour, type and photography go on last and follow the route. Here that meant fire-lit darks, warm brass and a serif with some swagger.

  4. Launch

    Switch it on.

    Built responsive from the first line, checked on real phones, then launched. The booking button stays the easiest thing to find at every screen size.

What should your website get people to do?

Every business has one action that matters most. Pick yours and try the part of the site we’d build around it. The businesses here are examples, not clients.

Example · Halden Skin Clinic
Halden Skin Clinic Step 1 of 3
Choose a treatment
Pick a time

Booking flow · three taps to a confirmed time

Get the booking, not the phone call.

For appointment businesses, the site’s job is to turn interest into a confirmed time. Clear treatments and durations, a few taps, and an answer before anyone has to ring.

  • Service menu with durations and prices
  • Online booking tied to your calendar
  • Reminder emails and texts
See pricing
Example · Forge & Ember
Forge & Ember Reserve a table
Guests 2
Day
Time

Reservation card · party, day, time, done

Make the visit feel easy before it happens.

People choose a place on atmosphere, then check whether they can get in. Show the room, the menu and the hours, and keep the reservation one tap away.

  • Menus that read well on a phone
  • Reservations or your booking provider, built in
  • Hours and location that stay current
See pricing
Example · Ore & Oak
Ore & Oak Cart 0
  • Dune mug $32
  • Moss bowl $44
  • Ink plate $38
  • Salt mug $32
  • Rust bowl $44
  • Oat plate $36

Filter grid · compare without reloading

Help people find it, then buy it.

Browsing should feel quick and comparing should feel obvious. Filters that answer instantly, clear prices, and a cart that never loses the thread.

  • Collections and instant filters
  • Product pages built for comparing
  • Checkout on the platform you choose
See pricing
Example · Fieldline Builders
Fieldline Builders Question 1 of 3
What’s the project?
Roughly when?

Quote form · one question at a time

Turn a visit into a quote worth calling back.

The right enquiry beats more enquiries. A short form that asks the right questions in order, so you pick up the phone already knowing the job.

  • Step-by-step quote forms
  • Project galleries that build trust
  • Enquiries sent to your inbox or CRM
See pricing

Three concepts, built end to end

Restaurants we invented to practise the whole job, from brand to working site. None of them are clients, so there are no results to quote. Open one to see the screens.

Kaze Concept Modern Japanese dining
Kaze home screen: the character 風 alone on a dark page
desktop 1440
Kaze seasonal selection: three dish cards in a row
desktop 1440
Kaze seasonal selection on a phone, one dish per screen
phone 390

One character and a lot of dark space do the introducing, then the page gets straight to the dishes.

Aster & Salt Concept Mediterranean fine dining
Aster & Salt home: the restaurant front with a Book Now button
desktop 1440
Aster & Salt spaces page: the dining room in warm light
desktop 1440
Aster & Salt reservation form on a phone, with booking notes above the fields
phone 390

Reservations get a page of their own that explains how booking works before it asks for a single detail.

Forge & Ember Concept American steakhouse
Forge & Ember home: dark hero with the restaurant name and navigation
desktop 1440
Forge & Ember signature selections: three steak cards
desktop 1440
Forge & Ember atmosphere section with fire and food photography
desktop 1440

Fire-lit photography carries the mood, so the type and layout stay plain and Reserve never leaves the navigation.

I need a website that helps people…

Pick one. Nothing is sent until you write to me.

Then the site leads with your services and open times, and the booking is never more than a tap away.

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Then the site sells the room and the menu first, and keeps hours, directions and reservations close at hand.

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Then the site makes products quick to find and easy to compare, with a cart that never loses the thread.

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Then the site shows the work that earns trust and asks the right questions, so you call back already knowing the job.

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Tell me what your customers need to do, and we’ll work out the shortest route to it together.

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